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    With 4G, It's Time to Measure Mobile Success Differently
 

Key performance indicators (KPIs) are important because they reflectand also help determinea company's commercial goals and priorities. As the wireless industry moves to 4G and continues to mature, mobile network operators (MNOs) need to understand how to effectively measure their success going forward. They must choose KPIs that help them build sustainable and profitable businesses...

 


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Readers of EUROTRADE will need little reminder of the importance of CDMA technology, as mobile connectivity moves on from 2G. The driving force behind CDMA is of course Qualcomm, and for our April issue, EUROTRADE had the opportunity to talk with John Stefanac, President of Qualcomm SEA / Pacific, in Hong Kong. Stefenac's comments were fascinating, and you can find that interview in our View from the Top section. Meanwhile, both Supermicro and Tyan are serving up high performance servers, Intel powered, and you'll find that in the PC section. On the semiconductor side, our Market Intelligence section this month takes a look at the MEMS market. Micro electro-mechanical systems, or MEMS for short, are one of the most fascinating and challenging areas in today's silicon chip world. Catch up on the market data, and a whole lot more, with EUROTRADE's April issue. If you're in ICT, you need EUROTRADE.

Chris Hall
Editor-in-Chief


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